Anuja Paliwal & AVI Living
Anuja was born and brought up in a business family in Delhi and did her Economics Hons. from Lady Shri Ram College, followed by an MBA from SP Jain Institute of Management and Research in Mumbai. She did her CFA alongside the MBA, and got the opportunity to work with a very prestigious Wealth Management firm in Mumbai. Anuja got married within a year of starting work and relocated to an industrial town near Delhi; Panipat. Anuja’s husband’s family is into exports and manufacturing home textiles since 1968. Over a period of time, Anuja started observing how their friends and family were always reaching out to them for their products as their designs and quality were not available in India. Anuja saw this as an opportunity to start AVI Living (earlier called AVIRA HOME). The aim was to bring international designs, premium quality home linen, which were manufactured in-house and sustainably, to the doorsteps of Indian customers. Becoming a mompreneur wasn’t a consc